What if your product was as engaging as a video game?
Your...
💰 Customer engagement shoots up
💰 Revenue reaches an all-time high
💰 Average customer value soars
All without spending a single extra $1 on lead generation
What if your product was as engaging as a video game?
💰 Customer engagement shoots up
💰 Revenue reaches an all-time high
💰 Average customer value soars
All without spending a single extra $1 on lead generation
Learn from the Game Designer that worked on
And the Peace Innovation Lab
at Stanford University
Game Design Thinking: Lessons from Super Mario
What makes video games so engaging? And how do we get people to be as invested in other things as they are in games?
Learn to apply lessons from Game Design Thinking to your own team, product, or idea in just 30 minutes a day. (Binge watch over the weekend, or space it out over a week).
Here's a peek inside your Game Design Thinking toolkit...
01
Core Engagement Loops
Broken core engagement loops cost you time, money, and more importantly customers. Learn to figure out what your loop is and how to fix it.
02
The Engagement Journey
Building onto your core engagement loop to create your overall customer engagement journey is the key to long-term customer retention. Learn to create and implement an engagement journey that helps you raise the average lifetime value of your customer.
03
Outcome-Based Design
Design with the end in mind. Learn to identify your goals and then work backwards to engineer them with this module on outcome-based design.
Start today for $99
GAME-CHANGING STRATEGY
Change the way you think about your customer ecosystem and learn to keep your customers coming back for more.
PRIVATE COMMUNITY
Discuss your ideas and get feedback as you work through the modules and connect with members of our innovation community
VERIFIABLE CERTIFICATE
And a badge too. Show off your new skills on LinkedIn and your portfolio alike.
MEET THE INSTRUCTOR
An award-winning game designer
Chris Bennett combines creative ideas with social networking to reach millions of players with his credited games.
Chris creates compelling engagement loops and massively increases monetization for mobile and social games.
Chris has over 17 years of experience in the entertainment software industry and was instrumental in expanding hit brands like Diner Dash, which is one of the top-selling downloadable games of all time with over 1 billion downloads.
Chris has talked about games and game design for broadcast coverage in media including NBC TV, NPR, and the San Francisco Chronicle. He is called on by organizations such as Stanford and USAID for his game design expertise.
On average, students rated this free course worth $200+
"The most valuable learning was how easy and quick it can be to model certain experiences. It was a short course which was perfect. I felt that I constantly made progress!"
- Vincent Vukovic -
“I would recommend taking it even if you aren’t planning to create a service or a product, it will DEFINITELY help you build your next service or product, but it will also help you develop and understand the way you reward yourself. Very effective in my humble opinion.”
- Lena Johnson -
“This course has given me a new way to look at products and service design. I’m incorporating what I learned into my business!”
- Tahera Morshed -
Ready to level up your game design thinking skills?
About the Peace Innovation Institute
Launched in 2018 through a collaboration between the Peace Innovation Lab at Stanford University and the City of The Hague, PII sits at the intersection of behavior design, technology, innovation, and business. PII specializes in creating a culture of innovation and teaching collaboration across differences with the goal to catalyze a thriving peace technology industry by making peace profitable.
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